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World of Simrad

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Our Story - 75 Years of Innovation

Technology

SOG versus STW

Why doesn't my satellite navigation speed match my boat's log speed? A good question with more than one answer.

Sustainability

Philosophy

97% of the earth’s water is in our oceans, and our oceans are in significant danger - seagrass is declining, coral is dying, and harmful algae…

Cantieri Nautici Vizianello

Simrad Yachting and Venetian-boat builder Cantieri Nautici Vizianello have collaborated on innovation to create a new generation of water taxi that promises to revolutionise transport in the city of Venice...

Partnerships

Flyn Jack

In the world of saltwater fishing, Flyn Jack’s journey from the shores of New Zealand to the oceans of the world exemplifies a passion for the sport.

George Poveromo

The partnership between Simrad® and George Poveromo showcases the perfect blend of innovation in marine electronics and expertise...

SiriusXM

Unleash the Power of Offshore Fishing with Simrad® Marine Electronics and the SiriusXM® WM-4 Weather Module

Center Consoles Only

With Center Consoles Only (CCO), you get what it says on the tin – the team running it lives and breathes center console boats...

News and Videos

Inspiration